Average Reviews:
(More customer reviews)I couldn't put this book down. (Or should I say, I couldn't put my iPad down?) Dowhal really hits on a lot of timely ideas in skyfisher - social media, greedy Internet gunslingers, religious fanaticism, etc. Being an Internet professional myself, I connected with the storyline and its characters, some of whom were eerily similar to the folks I've worked with over the years, particularly the egomaniacal Louis "Sky" Fisher. However, you don't need to be an Internet nerd like me to enjoy this book. Besides a thought-provoking story about a fictitious Internet religion, it features a healthy dose of sex, violence and coarse language.
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Desperately fleeing for his life, Brad Evans escapes Manhattan and hides in a trailer in the country. There he writes an exposé of Phasmatia, the world's first great Internet religion, and its megalomaniacal unholy messiah, Sky Fisher.
As one of the trio of ad men who schemed to concoct Phasmatia, Evans certainly knows where all the skeletons are buried, and is ready to tell—provided he manages to live long enough. His close friend and co-conspirator, Stan Shiu, whose technical genius helped spark the religion's rapid rise, is already dead.
The whistle-blower recounts the religion's genesis and its growth from a get-rich-quick Dot-Com scheme to the Next Big Thing, spreading like wildfire over the web … and the planet. He also exposes the corruption and power lust that festers at the top, even while his hope for a potential new era of spirituality and faith burns brightly.
The events in this gripping digital-age novel could easily happen tomorrow. Our wired age of social networks, virtual worlds, and media manipulation is examined in the context of humankind's timeless need for spiritual sustenance and divine hope.
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